Fish? You buy it with a remote control

22 June 2009

In the fish markets of Ancona and San Benedetto del Tronto fish is bought from a remote control.

San Benedetto del Tronto: il pesce si acquista col telecomando

Fish auctions are very particular, in that the price falls rather than increase. So, whoever wants to lock the price and acquire a batch of sole or sea bass just presses a button and the auction stops.

The system recognizes, through the ID numbers of all remote controls, the auction accredited owner’s name and at the end, the buyer finds fish and invoice ready at the exit.

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